Is Shopify here to stay?
When the question arises whether something is here to stay or not, the first idea that comes to mind is the current and possible future success rate of the said venture. The same is the case when we talk about Shopify shopping. Fortunately for all the digital marketers out there and us, the statistics are amazingly positive. With more than 5,300 Shopify stores in just 2021, there are over 1,000,000 businesses that are being operated in around 175 countries.
These basic statistics provide a clear indication that it looks like the concept of Shopify shopping through Shopify stores and apps is here to stay. But what is Shopify? Let’s see.
What is Shopify?
Before we address other queries regarding Shopify stores and the concept of Shopify shopping, let’s first answer the most basic question. What is Shopify? An e-commerce site, Shopify, allows individuals to set up their store online and get to selling.
It is a subscription-based tool and offers both physical and online selling opportunism to its users. This eCommerce platform is the perfect tool out there for all people who wish to start selling immediately without having to set up a brick-and-mortar store.
How do Shopify stores work?
Are you ready to kickstart your selling business as well? Read on to understand the functionality of Shopify stores and the entire Shopify shopping process.
Using Shopify is pretty much the same as conducting any other business. However, it comes with the added benefit of a higher level of structure and security. When you first step out into this selling market, there are certain things you will have to do.
The first and foremost job would be to establish a storefront to get their Shopify stores ready. Here, various products can be displayed, and sellers can carry out other tasks as well. All the work involving interactions with the buyers, payment methods, etc., will be dealt with through these Shopify stores.
This software also provides various tools to the sellers to carry out these activities with utmost efficiency. Think of Shopify as your selling mentor who will be guiding you through the entire selling process.
Types of Shopify stores
When you venture out into this marketplace, you will have to pick a product you wish to sell. This will be entirely up to you. There are five common types of Shopify stores out there, which includes the following:
- General stores
- Niche-specific stores
- Single product store
- Personal product store
- Hybrid store
Each of the names is pretty self-explanatory. For instance, general stores will be much like your available stores that offer all products. Niche-specific stores would target items from a specific niche. Single product stores would sell just one product, and personal product ones are where you can sell your unique items. Hybrid stores are a mixture of niche and general stores.
Benefits of Shopify
Many sellers are still confused as to whether they should use Shopify to sell their products or not. Here are some significant benefits of using this platform.
When you carry out selling in physical stores on your own or any other platforms, chances are it will be pretty tricky for you to obtain detailed reporting on your daily activity and progress. You might need to hire an individual to do this job. On the other hand, Shopify comes equipped with a wide range of data and reports that show you the performance of your business.
When it comes to other platforms, the system is usually a server instead of a cloud network. The downfall with servers is that they can crash at crucial times, leading to losses and wastage of time. Based on a cloud network, Shopify is one platform that will rarely crash and hence allow you to navigate your business smoothly.
Plenty of options
Another great thing about Shopify is that it is designed for a vast range of people. With different options and plans available, sellers can pick one that fits their budget well. There is no one-size-fits-all approach here, which makes it very user-friendly.
Free features available
Selling has been made a lot more convenient with Shopify stores. From free themes that can kickstart your store to customization options and a variety of branding styles, Shopify offers it all. Even a wide range of free fonts, color schemes, and eCommerce-themed stock photos are available for sellers to use.
All in all, by offering a myriad of benefits to both buyers and sellers, Shopify has made it to the list of the best-selling platforms out there. People can easily set up their Shopify stores and get the revenue rolling in, in no time.
Is Shopify here to stay – The verdict
Of course, yes. The e-Commerce industry is booming, and a platform like Shopify, with attractive features and benefits, seems to have a promising future.